Marketing Director
- 薪资待遇 面议/月
- 工作编号 NY43871
- 最后更新 2018-11-12
- 招聘职位
- 招聘人数 1名
- 性别要求 不限
- 提供接送 否
- 提供住宿 否
- 所在州省 纽约州 - New York
- 查看次数 1116人次
发布新工作
ESSENTIAL JOB FUNCTIONS:
1. Brand Marketing
• Develop and implement the brand’s internal and external marketing strategies and plans
• Develop strategies and business plans to grow category sales and shares.
• Work closely with the Senior Management team to set short and long term marketing vision to help grow the business
• Coordinate cross-functional resources / teams on key initiative to achieve business targets
2. Category Management
• Conduct brand, segment, competitor, and category analysis to evaluate performance against business objectives.
• Use trend, market and consumer research to identify growth opportunities
• Keep senior management informed of consumer and industry insights for product evolutions
• Determining the positioning of a product category to maximize visibility
• Develop and maintain forecast / inventories of items and recommend pricing structure to achieve competitive gross margins
• Assist with pricing activities / trade spending, analytical support, A&P management, planning, and supply chain alignment etc. as necessary
• Be the expert and thought leader of various product categories
REQUIRED KNOWLEDGE, SKILLS AND EXPERIENCE
• Bachelor’s Degree in Business Administration, Marketing, or related field; Master’s Degree is a plus
• Experience with products in food service categories desired
• 10+ years marketing experience, with focus on customer's needs and foodservice research firms, experience with Asian food products
• Understanding of key foodservice marketing programs including promotions, collateral, etc.
• Previous work experience in the following companies is a plus:
• Ajinomoto Winsor
• Schwan’s
• Lee Kum Kee
• Kikkoman
• Strong written and verbal communication
• Excellent analytical skills
欢迎咨询, 有意者可附带简历发至我的邮箱。
Carson Zhu
Associate Recruitment Consultant / Sales and Marketing Recruitment
Cesna Group
560 Sylvan Ave. Suite 2165, Englewood Cliffs, NJ 07632
T 201 567 8886 Ext. 303 | F 201 567 8981
www.cesna.com
Recruitment Experts Worldwide
联系信息
- 联系人 carson
- 联系电话 (401) 412-877
- 电子邮箱 carso*****@***na.com